MilkPEP Announces Return Of Milk Cup In 2025

The Milk Processor Education Program (MilkPEP) has officially announced the highly anticipated return of The Milk Cup, an esteemed women’s Fortnite esports tournament set to occur in Fall 2025. Following its successful debut in April 2024, The Milk Cup has demonstrated a strong commitment to fostering inclusivity within the gaming industry, offering women the necessary resources and platform to showcase their competitive skills.
According to a recent press release, The Milk Cup 2024 was acclaimed as one of the most-watched esports events of its year, prompting MilkPEP to enhance the experience further with an innovative format and an increased prize pool for the upcoming 2025 tournament. “See ya there 👀 #themilkcup @gonnaneedmilk #ad” tweeted popular streamer QTCinderella, stirring excitement among fans and players alike.
Jen Grubb, Senior Marketing Manager at MilkPEP, expressed the organization’s enthusiasm: “We are thrilled to bring back The Milk Cup in 2025, reinforcing our deep commitment to the female gaming community and continuing to solidify milk’s place as The Performance Drink of Gamers. Designed in collaboration with women gamers, The Milk Cup is more than just a competition—it’s an opportunity to celebrate, support, and elevate women in the esports arena.”
The 2025 edition is set to feature a robust prize pool of **$300,000**, which marks a **$50,000** increase from the previous year’s total of **$250,000**. In response to feedback from the community, this year’s tournament will also introduce a duos format, allowing players to compete alongside their chosen partners.
The pathway to The Milk Cup 2025 comprises three qualifying series, with events scheduled in **April, June, and August**. The grand LAN Championship is slated for Fall, promising to be a thrilling culmination of the tournament.
In addition to the tournament, MilkPEP has unveiled The Milk Cup Academy, a dynamic mentorship and training program designed specifically for aspiring female Fortnite players. Grubb stated, “This year, we’re proud to expand our impact with The Milk Cup Academy, providing amateur gamers with access to education, mentorship, and a supportive community to help level up their skills and advance their journey toward professional gaming— all fueled by milk.”
The academy will feature coaching from acclaimed esports personality ThePeachCobbler and be bolstered by partnerships with Monrock and RaidiantGG. Participants will benefit from wellness and performance support, alongside exclusive prizes and rewards tailored for academy members.
Registration for The Milk Cup 2025 is currently open to players of all skill levels. Interested individuals can apply through the official MilkPEP website at **gonnaneedmilk.com**.
Stay tuned for further updates and insights on the evolving landscape of esports!