Jackpot.com Partners with TelevisaUnivision for Spanish-Speaking Audiences

Jackpot.com, a premier online lottery courier service in the United States, has announced a significant strategic partnership with TelevisaUnivision, the world’s foremost Spanish-language media powerhouse. This collaboration positions Jackpot.com as the official lottery courier and provider of lottery results on TelevisaUnivision’s extensive media platforms.

Through this synergy, Jackpot.com aims to deliver quick, user-friendly, and secure online access to official state lottery games for English-speaking customers, while also providing accurate lottery results to millions of TelevisaUnivision’s Hispanic audience across various platforms, including broadcast, cable, audio, digital, and social media.

“This partnership with TelevisaUnivision demonstrates Jackpot.com’s dedication to enhancing access to safe and responsible lottery play,” stated Akshay Khanna, CEO and co-founder of Jackpot.com. “By integrating our lottery courier services and results into TelevisaUnivision’s broad media offerings, we create meaningful connections with millions of Hispanic consumers, ensuring they have convenient and secure ways to engage with their preferred lottery games.”

According to data from the U.S. Census Bureau, approximately 65.2 million Hispanics reside in the United States, making them the second-largest racial or ethnic demographic in the country. This community represents a critical market segment for lottery engagement. Jackpot.com highlights research from MRI-Simmons, indicating that over 15 million Hispanic consumers actively purchase lottery tickets.

Enhancements to the Mega Millions Experience

The partnership with TelevisaUnivision coincides with Jackpot.com’s recent overhaul of its Mega Millions format, designed to provide enhanced odds, larger initial jackpots, and a built-in multiplier feature for every play. This new structure is slated to launch in April, with ticket prices set at $5.

Notably, the final drawing of the previous game format will take place on April 4, paving the way for the debut of the updated game. The new format aims to increase winnings across all non-jackpot tiers, improve winning odds, and facilitate faster-growing jackpots. The inaugural drawing featuring the new format is scheduled for Tuesday, April 8 at 11 p.m. ET.

“Mega Millions stands as one of the most exhilarating and consistently popular lottery games in the United States, and these enhancements are anticipated to further ignite player enthusiasm,” Khanna remarked. “At Jackpot.com, our mission is to broaden accessibility and convenience in lottery play while prioritizing responsible gaming practices. We are fully prepared to support our customers as they navigate the new Mega Millions format.”

Currently, Jackpot.com serves residents across seven states in the U.S., including Arizona, Colorado, Massachusetts, Arkansas, New Jersey, New York, and Ohio.

Interestingly, the lottery landscape in the United States dates back to 1934, with the establishment of the first games in Puerto Rico. The evolution and expansion of lotteries reflect significant cultural and economic trends, underscoring the role of lottery participation in community engagement and entertainment.

With this strategic partnership and the forthcoming enhancements to the Mega Millions format, Jackpot.com is poised to redefine the lottery experience for a diverse and expansive audience, reinforcing its position as a leader in the online lottery courier industry.