Blueprint Gaming secures Switzerland entry with Swiss Casinos

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Blueprint Gaming™: Expanding into Switzerland’s iGaming Market

Blueprint Gaming™, a prominent player in the UK slots development arena and a proud member of the Merkur Group, has officially launched its operations in Switzerland’s regulated iGaming market. This strategic move comes on the heels of a pivotal partnership with Swiss Casinos, a leading operator that stands at the forefront of the gaming landscape in Switzerland.

A Landmark Agreement

This notable collaboration will allow Swiss Casinos to introduce a plethora of Blueprint’s top-performing titles to an eager audience. Players can now enjoy an array of popular games, including the uniquely themed Rick and Morty™: Strike Back, the nostalgic The Flintstones™, and the fan-favorite Ted™ Afterparty. By integrating these rich and engaging narratives into its online platform, Swiss Casinos aims to enhance its gaming portfolio significantly.

Elevating the Gaming Experience

Swiss Casinos is recognized as one of Switzerland’s largest operators, both in the land-based and online sectors. The addition of Blueprint Gaming’s globally acclaimed titles promises to elevate the quality and variety of the online slot library, ensuring that players have access to innovative, high-entertainment options that appeal to a broad demographic.

Blueprint Gaming’s Global Expansion

This entry into the Swiss iGaming market is part of Blueprint Gaming’s broader strategy to expand its global presence. By making its captivating game portfolio available to an increasing number of partners and players in regulated markets worldwide, Blueprint is solidifying its status as a powerhouse in the gambling industry.

Insights from Industry Leaders

Samuel Haggblom, Director of Key Accounts at Blueprint Gaming™, commented on this new venture: “We are thrilled to partner with Swiss Casinos and embark on our journey in Switzerland’s thriving iGaming scene. Our collaboration with the country’s leading operator serves as a testament to our ambitious growth plans for 2025. We are confident that our diverse game portfolio will engage a wide range of players, increasing entertainment levels and player retention for Swiss Casinos.”

Patrick Mastai, Director of Online Casino at Swiss Casinos, echoed this sentiment: “The integration of Blueprint’s content into our online platform is an exhilarating development, allowing us to offer our players some of the most beloved game collections in the industry. As leaders in this sector ourselves, we prioritize delivering engaging content that enhances player acquisition and retention. We eagerly anticipate our players’ responses to these exciting new titles.”

Conclusion

With the introduction of Blueprint Gaming’s portfolio in Switzerland, both Blueprint and Swiss Casinos are poised to revolutionize the local gaming experience, catering to the growing demand for high-quality online entertainment. As the industry evolves, partnerships like this highlight the importance of innovation and collaboration in driving player engagement and satisfaction in the competitive iGaming space.

By continuing to forge strategic alliances and adapting to market trends, Blueprint Gaming is not only positioning itself as a leader in the gaming sector but also setting the stage for lucrative growth within the vibrant Swiss market.

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